GRAPHIC DESIGN

Manuel Champalimaud . identity

Manuel Champalimaud's graphic identity refers to the repositioning of one of the most successful family groups in Portugal.

Manuel Champalimaud . identity

With the clear aim of recognition abroad, the new identity wants to reinforce the name Manuel and the surname Champalimaud as well known elements from a brand that is readjusting to this new reality of expansion and internationalization. 

The graphic approach lays in the most important elements such as : brand name, square shape and the noble and intentional color.

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